Episode #108 The Sponsorship Conversation

Let’s talk about Sponsors. Why you need one and how to win one.

You don’thaveto have a Sponsor to progress to the next level. But havinga person of influence invested in you and going out to bat for you Is going to make achieving that promotion significantly quicker, easier and likely to result in success. Especially if you’re a black lawyer.

There are 3 steps to winning a sponsor:

Identifythe Right Sponsor
Earn trust by buildingthe Sponsorship Relationship; and
Get a firm commitment to sponsor you by havingthe Sponsorship Conversation

Together these 3 make up the Sponsorship Triad, a model I teach you inside BE THE FIRST that makes the work of winning a sponsor so clear and actionable, you’ll wonder what you’d ever have done without it.

In this week’s episode of Legal Imposterswe focus on part 3 of the Sponsorship Triad: The Sponsorship Conversation.

Heres what you’ll learn:

The common mistakes lawyers make when seeking a Sponsor
The 3 parts of the Sponsorship Triad and how they work together
The purpose of the Sponsorship Conversation and why never to assume you have a Sponsor without one
A framework for holding a Sponsorship Conversation you can start using today, including examples from Clients inside BE THE FIRST
The top 3 commitments to seek from your Sponsor

Happy listening.

Caroline

P.S. if your a black lawyer, you want to progress within the industry and you don’t have, sponsorship I can help you with that. Join BE THE FLIRST and ll teach you a simple framework for winning a sponsor so you get to support you need to progress to the next level. Click for details

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